

People trust Google, so they trust reviews found on your Google Business Profile. Feedback from customers helps you understand how your business is perceived by others and pinpoint areas for improvement.


Google’s algorithm is dedicated to giving searchers the most relevant results, so having good reviews will improve your ranking. As a result, good reviews improve your relevance. If Google sees that you have good reviews, your website will be ranked higher in search engine results because Google can see you are popular and offer customers a good experience.
